Visualizing Value
In Multidimensional Economics, Value is a sustainable product price based on its features. Producers set Prices. Customers determine Value. When they don’t match, problems arise. Buyers pay no mind to cost when considering Value. If you paid $1000 for a laptop, you don’t care if its cost was $1900, $900, or $90. You just know it satisfied your Value proposition. How do markets establish Value?
Value is whatever the market says it is. For business jets, Fig. A shows us there is a positive correlation between speed and price. The faster the planes go, the more buyers who can are willing to pay. Note, though; there is high variation in A near 560 MPH, reflected in the Mean Absolute Percentage Error in D. Fliers like to be able to take people along with them; thus, it makes sense in B that buyers pay for added capacity. No one wants to be cramped, either, so observe in C that taller cabins fetch more money than shorter ones. As we add features B & C, we lower errors in D.
Aircraft speed, capacity, and comfort value terms are analogous to those for computers. Laptop buyers want processor speed, short- and long-term memory, and easy to read screens.
Analysts should consider all features markets find useful.