
A former Lockheed Martin Skunk Works executive says the Pentagon’s desire for long-range hypersonic missiles simply costs too much.
Doug Howarth spent 31 years with Lockheed Martin, retiring as head of its Skunk Works Parametrics Analysis group in 2011. He was also production program manager for the F-117A.
For the last decade, Howarth’s company Hypernomics Inc. has done analytic work for NASA, Lockheed Martin and others. In that time, he and his colleagues have developed an economic analysis approach that he calls Hypernomics...
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The Law of Supply and Demand is Defunct: Introducing the World of Multidimensional Economics
Everyone remembers the law of supply and demand from economics courses back in high school and college. But have you heard of the law of value and demand? Welcome to Multidimensional Economics.
Ever wondered what it's like to meet a genius before he/she becomes a common household name? That's what it's like talking to Doug Howarth, founder of the newest economic theory, the Law of Value and Demand, author of an upcoming work on the subject, creator of MEE Inc and visionary behind the complimentary, revolutionary software, MEE4D™.
Here's the story about how Doug got the spark that's igniting a future economic empire.
LM: Tell me about how MEE Inc. started and the inspiration behind it. How did you come up with this concept?
DH: I was shopping for washing machines with my wife. As she talked about their features on the one hand, and what we could afford on the other, I realized she was using multiple mathematical dimensions at the same time. I wondered if collectively everyone thought that way and if I could prove that. They do. I did.
LM: Who would think something as simple as an appliance could generate that kind of thought? I guess you never know where genius will strike. What is your background? What made you want to venture out on your own?
DH: I have a degree in economics and a minor in math. I always suspected the law of supply and demand was dangerously incorrect, and that mathematical or market dimensions need not have counterparts in physical space. If correctly applied, the law of value and demand, which I discovered and proved over the course of dozens of speeches, in addition to ten peer-reviewed papers, can help buyers, sellers and new market entrants alike. I recognized there is a large market for it.
LM: I know from previous discussions you and I have had that there can be quite a few technicalities to this theory, but how would you explain Multidimensional Economics (ME) to the layperson?
DH: Sure. Product values, as sustainable prices, go up as customers get more of the features they want. However, as prices go up, quantities purchased fall.
Multidimensional Economics recognizes these forces connect as the opposing dual states of Value and Demand across four non-negative dimensions. A game of tug-of-war works with two teams trying to move in opposite directions; this is the same concept with more facets to it - Value and Demand counter balance one another.
LM: Can you give me an example of how this works?
DH: Value in electric cars goes up with horsepower (dimension 1), and range (dimension 2), which collectively support price (dimension 3). As prices go up, quantities sold (dimension 4) fall. We show competitors' positions as dot plots in dual states across four linked dimensions.
This is work MEE has done for several Fortune 500 companies, and we're excited to expand that offering to everyone, in every market, across the US.
LM: That's amazing. When you work with someone like that and you've completed your analysis, how do your clients put it into execution?
DH: Sometimes our team will discover under priced products. For buyers, these are their best deals; for sellers, this means they are losing monies that MEE can quantify and correct. Overpriced products have the opposite responses. For new market entrants, MEE can discover the market openings with highest profit potential.
LM: Since you're creating a major shift in economics, what do you see as the future? Not only for economics, but for how we go about conducting business and making crucial decisions?
DH: Business, economics, and engineering students will have to study ME in college or risk being dangerously out of date leaving university. Concerning business decisions, ME offers the most comprehensive view of the competitive landscape possible, revealing not only customers' primary markets but their ancillary ones as well, in N-dimensional analyses.
Prudent businesses will always have to perform Multidimensional Economic analyses before, during and after any product cycle. The payoffs for such studies can be enormous, as can be the costs of avoiding them.
LM: That's quite a bit to process and I'm excited for the future of the industry. With all that going on, what's next for MEE and your team?
DH: Well...our team of extremely clever engineers and analysts (I'm withholding their names to avoid poaching) just released our MEE4D™ software. We are giving classes in it and the theory of Multidimensional Economics since many groups could use our help.
LM: Last question - where can I learn more about this?
DH: See www.meevaluators.com to learn about our patent-pending MEE4D™ software and watch our latest video on the subject.
LM: You heard it here first, folks. The Law of Supply and Demand will no longer be the staple across classrooms, board rooms and software across the world. Take my word for it and check MEE out.

Join Andy Tanner as he sits down with Doug Howarth, author of Hypernomics: Using Hidden Dimensions to Solve Unseen Problems. Discover Doug's insights on how hidden dimensions in economics can reveal unseen problems and solutions. Learn about his fascinating career in aerospace, his innovative 4D modeling techniques, and how these principles can be applied to both macro and microeconomic levels.

Doug Howarth's segment begins at 25:06.
Tell Me Something I Don't Know is an innovative podcast hosted by Stephen J. Dubner, co-author of the Freakonomics books and host of Freakonomics Radio. The show ran from 2016 to 2017 and was structured as a live game show where guests presented interesting and lesser-known facts to a panel of celebrity judges and a live audience. The judges evaluated the facts based on their novelty and usefulness, with a real-time fact-checker ensuring accuracy. The podcast aimed to entertain and educate listeners by uncovering fascinating insights across various topics, all while maintaining a lively and engaging atmosphere.
In a recent episode, Doug Howarth, CEO of Hypernomics Inc., was invited to share his expertise. Doug, who hails from Los Angeles, explained his company's mission to evaluate the economic value of products and determine if they are overpriced or underpriced. He shared a specific example involving the beef industry, where he identified an underpriced beef product that resulted in a $100 million error due to mispricing. Doug emphasized the importance of understanding market dynamics and using multi-dimensional analysis to predict sustainable prices and identify market gaps for new products.
During the discussion, Doug also highlighted the aerospace industry's challenges with pricing, citing a business jet project that went bankrupt due to significant underpricing. He explained how Hypernomics helps companies avoid such pitfalls by accurately mapping market demand and pricing. The conversation touched on various industries, including movie theater concessions and beer pricing, illustrating the broad applicability of Hypernomics' methodologies. The episode provided valuable insights into the complexities of market pricing and the potential financial impacts of mispricing.

In this episode of the eCommerce Marketing Podcast, host Arlen Robinson interviews Doug Howarth, founder of Hypernomics Incorporated. They discuss the concept of hypernomics, which involves analyzing market behavior across multiple dimensions to improve e-commerce strategies. Doug shares insights on pricing strategies, the importance of understanding consumer behavior, and how hypernomics can help businesses optimize their product launches. He also reflects on his personal health journey and how it shaped his perspective on market analysis. The conversation concludes with a look at the future of hypernomics and the role of AI in market optimization.
Key Episode Takeaways:
- Hypernomics is a field that studies market behavior in four or more dimensions.
- Understanding market dimensions can transform e-commerce strategies.
- Pricing strategies are crucial for maximizing revenue in e-commerce.
- Micro-influencers often provide better ROI than high-profile influencers.
- AI can enhance market analysis and decision-making processes.
- Personal health challenges can lead to unique insights in business.
- The arrangement of products or services can significantly impact revenue.
- Hypernomics can be applied to various industries beyond e-commerce.
- Understanding consumer behavior is key to successful marketing.
- The future of hypernomics includes integrating AI for deeper market insights.

In this podcast episode of Entrepreneurship Lab, my guest is Doug Howarth, an entrepreneur, and renowned economist who has unveiled a groundbreaking theory called Hypernomics. This theory isn't just for economists; it's for anyone who wants to unlock new possibilities in wealth building.
In a nutshell, Hypernomics challenges the traditional "Law of Supply and Demand" by suggesting that the relationship between price and demand isn't what we've always assumed. What if higher prices didn't necessarily lead to decreased demand? What if customers were willing to pay more for products they perceived as having greater value? It's a fresh perspective on market forces that transcends economic theory.

What's the difference between value and price? Why should leaders invest resources in strategic pricing and value analysis? How do we make economics and finance topics a higher priority in our schools? How can leaders build the skill of data literacy in their teams?
To help answer these questions, we have Doug Howarth joining us today on The Balancing Act Podcast. Doug is the CEO and founder of Hypernomics. He is an author, inventor, and entrepreneur. His company’s patented software aids businesses and institutions in market identification, pricing, and product-market fit. We’re going to tap into Doug’s vast experience to discuss key future-facing skills relating to finance, data, and strategic pricing.

KTRB 860AM San Francisco, CA
The interview featured on "The Best of Investing" radio show (KTRB-860AM-San Francisco, CA), hosted by Edward Brown, delved into the innovative economic theory called Hypernomics, as explained by its founder, Doug Howorth. Hypernomics merges economics with multidimensional analysis, considering factors beyond traditional two-dimensional market analysis. This approach offers deeper insights into market behaviors, consumer decision-making, and product valuation.
In the interview, Howorth detailed the application of Hypernomics in various scenarios, including personal household decisions and larger economic trends. He illustrated its practicality with an anecdote about purchasing a washing machine, demonstrating how his wife intuitively used a multidimensional approach in her decision-making process. This approach considers various factors like capacity, price, and additional features simultaneously, akin to solving a "four-dimensional problem."
Furthermore, Howorth discussed the application of Hypernomics in investment strategies, highlighting its success in outperforming traditional market indices. By analyzing stocks from multiple dimensions, including dividends, value attributes, and market demand, his approach seeks to make more informed and holistic investment decisions. This innovative method also allows for the anticipation of market trends and better understanding of consumer behavior, potentially revolutionizing economic analysis and investment strategies.
Overall, the interview provided an insightful glimpse into Hypernomics, illustrating its potential to reshape how we understand and engage with economic markets and consumer behavior.
Youtube Source: https://www.youtube.com/watch?v=Wq3Ko11KVJs
Facebook Source: https://www.facebook.com/profile.php?id=100063544118459

Doug Howarth is the CEO of Multidimensional Economic Evaluators. A great deal of what we now call modern economics dates back to 1890. This is no longer the economics of Benjamin Harrison. This is Multidimensional Economics. Do you want to maximize profits? Discover new revenue opportunities? Make sure you are not leaving money on the table? Then it’s time to recognize that the antiquated law of supply and demand has been broken! Welcome to the new world of Multidimensional Economics. Tune in as he unveils this groundbreaking economic paradigm and ushers in a new dawn; that of “The Law of Value and Demand”. Welcome to the future.

This entry is here both for fun and to showcase how far AI technology has come. This "podcast" was generated by us using an AI-powered podcast generator, where we input Doug Howarth's 2024 paper, Market Dimensional Expansion, Collapse, Costs, and Viability. Important note: this is NOT an interview with Doug Howarth! The hosts, along with their script, are fully AI-generated, engaging in a surprisingly natural-sounding conversation on the topic. The discussion is impressively accurate, although it does suggest that all calculations are handled with Excel. While Excel is indeed part of the Hypernomics™ toolkit, our patented software—HypernomicA™—is crucial for in-depth data processing and analysis.
Synopsis:
In this AI-generated podcast episode, the hosts delve into economist Douglas K. Howarth’s groundbreaking approach to market analysis, challenging traditional supply and demand models. Instead of discarding these models, Howarth expands them with concepts like “demand frontiers” and “value spaces,” which capture the invisible forces shaping markets. Through engaging analogies and real-world examples, such as the luxury supersonic jet and the limits of the business jet market, the podcast illustrates how price, consumer psychology, and product features all converge to influence market boundaries and product viability.
The conversation then explores Howarth's idea of a "3D value space," where features like speed, cabin volume, and price define a product's market position, particularly in complex industries like aviation. This multi-dimensional approach allows companies to better gauge consumer demand and tailor offerings more effectively. With his unique perspective, Howarth redefines value as the perceived worth of a product’s characteristics, driving consumer desire and ultimately determining sales potential.
Finally, the hosts introduce Howarth’s concept of “dimensional collapse,” which simplifies interconnected 4D markets into a single view for greater clarity. Drawing parallels to everyday decisions, Howarth shows how cost, value, and demand shape everything from ant behavior to advanced aerospace engineering. The episode encourages listeners to apply these insights, understanding that in every market, interconnected forces of perceived value and demand ultimately define success.

In today's episode, we're speaking to Doug Howarth, the innovator behind a revolutionary concept called Hypernomics.
Doug's theory challenges the traditional law of supply and demand—what if higher prices didn’t lead to lower demand? What if customers were willing to pay more for products they perceive as valuable?
Hypernomics offers a fresh perspective on market forces that could transform how you approach wealth building.

What if you could revolutionize your business strategy and optimize your pricing like never before? Join us as we unlock the groundbreaking world of "hypernomics" with Doug Howarth.
Doug Howarth is a seasoned executive who has redefined traditional economic models. With an illustrious career at NASA, United Technologies, Lockheed, and Raytheon, Doug shares how his innovative approach adds a third dimension to the classic supply and demand model, providing a fresh lens for understanding market dynamics and maximizing profit margins.
Dive deep into the nuances of hypernomics as we contrast it with conventional economic theories. Discover how multi-dimensional models can offer a more comprehensive view of market behaviors, from choosing electric cars based on features like horsepower and range to identifying overpriced or underpriced products.
Learn from real-world examples, such as technology's evolution and innovation's role in reducing costs over time. Doug's insights reveal the limitations of traditional models and the transformative potential of hypernomics in today's complex markets.
Navigate the emotional landscape of stock market investments with Doug as he draws parallels between the current AI hype and the late 90s internet boom. Understand the importance of systematic frameworks and mental models to avoid common investment pitfalls.
Explore the fascinating intersection between nature and economics, drawing lessons from the collective behaviors of ants and penguins. This episode challenges conventional economic theories and emphasizes the importance of integrating complex variables to better understand and optimize market behavior.
Tune in for a mind-expanding conversation that will inspire you to rethink economics with Doug Howard's pioneering approach

This episode of "Money Rehab" dives into the innovative world of "Hypernomics," a new economic model proposed by economist Doug Howarth. Moving beyond traditional supply and demand, Doug's approach incorporates multiple dimensions to better understand markets, values, and consumer behavior. The episode explores how this model provides practical applications, from optimizing seating at restaurants to predicting stock market behavior, offering a fresh perspective on how complex economic factors intertwine.
Doug Howarth shares real-world examples of Hypernomics in action, demonstrating how multi-dimensional analysis can reveal hidden value. He explains how his model has guided companies like NASA and Lockheed Martin in decision-making and even helped local businesses increase revenue through strategic adjustments. Listeners get a hands-on look at how understanding factors beyond price can lead to more profitable outcomes, whether in business, personal finance, or investments.
Host Nicole Lapin engages Doug in a lively discussion on the importance of "demand frontiers" and market boundaries. Together, they discuss topics like tax policies, real estate valuation, and even NFL salaries, breaking down the complexities of Hypernomics into relatable insights. By the end, listeners gain practical tips on using multi-dimensional thinking to enhance financial decisions and uncover hidden opportunities in everyday life.

In this episode of "The Brand Called You" podcast, host Ashutosh Garg welcomes Doug Howarth, CEO of Hypernomics Incorporated, to discuss his groundbreaking work and personal journey. Doug shares how his struggle with a kidney condition for 30 years, which led him to meditation and deep introspection, ultimately resulted in a kidney transplant from his best friend. This experience significantly altered his cognitive processes, allowing him to challenge traditional economic theories and develop the concept of Hypernomics.
Doug explains Hypernomics in layman's terms, describing it as an advanced way of understanding market behavior by observing how people react to products and services. He emphasizes the limitations of conventional economics, which often focus on a single equilibrium point of supply and demand. Instead, Hypernomics explores multi-dimensional relationships, including features, prices, and quantities, providing a more comprehensive view of market dynamics. Doug uses the example of purchasing a washing machine to illustrate how consumers naturally consider multiple dimensions when making decisions.
Throughout the podcast, Doug highlights the practical applications of Hypernomics in various industries, including aerospace and defense. He shares examples of how companies like Lockheed Martin and NASA have benefited from his insights into market reactions to their products. The conversation also delves into the potential of Hypernomics to transform market analysis, improve product success rates, and ultimately make the world a better place. Doug's passion for innovation and his vision for the future of economics are evident as he encourages young economists to explore and expand on his pioneering work.

Join us in this compelling episode of Business Story of the Week as host Joshua takes a deep dive into Hyponomics, an innovative field founded by Doug Howarth. Known as the "discoverer of Hyponomics™," Doug unpacks this groundbreaking approach to understanding market dynamics through hidden dimensions that go beyond traditional economics.
In this session, Doug and Joshua explore how Hyponomics™ applies multi-dimensional analysis to predict behaviors in markets, revealing previously unseen gaps and opportunities. From analyzing luxury cars to understanding the restaurant seating market during COVID-19, Doug demonstrates how Hyponomics™ allows businesses to optimize operations and capture untapped potential. He also shares intriguing examples from nature, such as how ants self-organize, and explains how these principles are mirrored in human economic behaviors.
Whether you’re in business, economics, or simply curious about new ways to interpret the world, this episode offers insights into a revolutionary way to view value, demand, and market structure. Don't miss Doug's perspective on how Hyponomics™ can reshape industries—and perhaps even how we understand our role in the market ecosystem.

In the podcast "Exploring Hypernomics: A Fresh Perspective on Wealth Building with Doug Howarth," Doug Howarth, the CEO of Hypernomics, Inc., and the author of "Hypernomics," delves into the concept of hypernomics, an innovative approach to market analysis. Hypernomics leverages multi-dimensional data analysis to uncover hidden opportunities and solve unseen problems in various markets. Howarth shares an anecdote about observing an ant's behavior, which inspired his exploration of hypernomics. He explains that hypernomics can be applied to different industries, from real estate to technology, by analyzing market dynamics in more than three dimensions.
Howarth provides practical examples of hypernomics in action, such as advising a restaurant to change its seating arrangement to increase revenue and predicting the success of a supersonic business jet. He emphasizes that traditional supply and demand models are limited and that hypernomics offers a more comprehensive approach by considering multiple factors that influence market behavior. For instance, he highlights how understanding customer preferences and market conditions can help businesses price their products optimally, ensuring profitability and sustainability.
The discussion also touches on the broader implications of hypernomics for various fields, including finance and aerospace. Howarth mentions that hypernomics has been used successfully by companies like NASA and Lockheed Martin and has potential applications in everyday business decisions. He envisions hypernomics becoming a significant part of economic education, with his book serving as a textbook for future courses. The conversation concludes with Howarth encouraging market analysts, business development managers, and product developers to adopt hypernomics to make better-informed decisions and achieve greater success in their respective industries.

In this episode, Matty A. delves into the world of Hypernomics with guest Doug Howarth, exploring its revolutionary approach to understanding economic and market dynamics through multidimensional analysis. Howarth, with his rich background in aerospace and economics, discusses the practical applications of Hypernomics in various industries, from real estate to aerospace.
Key Points Discussed:
Doug Howarth's Background: Transition from Lockheed Martin to founding Hypernomics.
Concept of Hypernomics: Explained through real-world scenarios, including consumer behavior analysis while shopping for washing machines.
Practical Applications: Case studies showcasing the implementation of Hypernomics in predicting real estate values, enhancing restaurant revenues, and evaluating aerospace product viability.
Ant Surveillance: A unique analogy on how ants assess their environment, paralleling Howarth's approach to economic analysis.
Future of Hypernomics: Discussion on its potential to transform economic theories and practices, and Howarth's vision for integrating Hypernomics into academic curricula.
Notable Quotes:
"Hypernomics is like the big bang theory for economics; it starts at zero and expands outward." - Doug Howarth
"We're trying to prevent artificially induced economic downturns by applying a more robust, dimensional analysis to economic behaviors." - Doug Howarth

Unlock the secrets of market dynamics and decision-making efficiency with Doug Howarth, the mastermind behind the revolutionary 4D software. This episode takes you from a simple washing machine purchase to the high-stakes world of stock valuation. Discover how Doug's teenage curiosity about the Cartesian coordinate system sparked an epiphany, leading to an analytical framework that's shaking up the way entrepreneurs and investors perceive the marketplace.
Ever marveled at the strategic genius of ants? Prepare to be fascinated as we draw parallels between the systematic reconnaissance of rock ants and human behaviors, especially in realms like real estate and organizational strategy. Doug's conversation stretches intellectual boundaries, offering a multidisciplinary feast of knowledge with practical applications that span from NASA to the NFL. Learn how incremental improvements can lead to significant gains, mirroring an NFL player's speed against salary increases, and dive into the birth of Hypernomics—a new field linking health, creativity, and productivity.
In an era where simplifying complexity is an art, Doug demystifies the intricate field of Hypernomics, making it easily digestible without compromising its depth. This episode also delves into the artistry of stock valuation, where detailed algorithms open doors to profitable investments. For digital media enthusiasts, Doug's insights into media demand curves are nothing short of a goldmine. Tune in for a transformative journey through the landscapes of innovation, strategy, and the pursuit of peak performance.

Dive deep into the world of real estate investing with Doug Howarth as we Unveil the 4D Secret to unlocking the potential of your investment portfolio. In this enlightening episode, Doug, a visionary in the field of Hypernomics, shares his revolutionary approach to analyzing the real estate market through a four-dimensional lens. Whether you're a seasoned real estate investor or just starting out, Doug's insights will transform the way you view property investment, strategic renovations, and building generational wealth.

In the episode 187 I am speaking with Doug Howarth, discoverer of Hypernomics and author of “Hypernomics. Using Hidded Dimensions to Solve Unseen Problems”.
We are speaking about an interesting concept of Hypernomics and its difference from traditional economics. We are discussing why companies should employ hypernomics before making decisions and what is the future of this new concept.

Several 100 years of economic theory touted up until today, talk about the law
of supply and demand. They want to talk about everything occurring in a
two-dimensional system. This book realizes that everything works in a
four-dimensional system.
Doug Howarth’s life is a story of remarkable challenges and groundbreaking discoveries. From his fascination with coordinate systems to a life-saving kidney transplant, his journey led him to uncover the concept of Hypernomics—a field that explores uncharted dimensions in market analysis. Driven by newfound clarity, Doug founded Hypernomics Inc., developing innovative software capable of analyzing markets in four or more dimensions, and grabbing the attention of industry giants like NASA and Lockheed Martin. His upcoming book, “Hypernomics: Using Hidden Dimensions to Solve Unseen Problems,” will revolutionize conventional thinking. Doug’s story inspires us to embrace unconventional thinking and unleash extraordinary breakthroughs.

Discover Hypernomics, the ultimate wealth transformation tool that will change the way you think about money and success. Learn how Hypernomics can help you achieve financial freedom and unlock your true wealth potential.
In 2002, Doug’s best friend, Tim Schreiner, gave him a kidney. When he came to after the operation, his brain was clear for the first time in thirty years, and he was determined to make maximal use of his improved mental capacity.
Not long after that, when he and his wife went shopping for a new washing machine, as she weighed her options aloud, he realized she had solved a multidimensional problem in her head. He instantly recognized that people throughout the store were subconsciously doing similar evaluations for all their considered purchases. In that moment, Doug Howarth discovered Hypernomics, the study of market actions across four or more dimensions, the plotting systems he had been wondering about for three decades.
Doug founded Hypernomics Inc. on his ideas, which has worked for NASA, Virgin Galactic, and Lockheed Martin. Along with two others, he’s been awarded US Patent 10,402,838 for the world’s first 4D analytic software. Wiley has published his book, Hypernomics: Using Hidden Dimensions to Solve Unseen Problems, in January 2024.

Join us as we delve into the groundbreaking world of Hypernomics with Doug Howarth, the visionary discoverer and CEO of Hypernomics, Inc. In this exclusive interview, Doug shares insights into the revolutionary concept of Hypernomics and its potential to unlock hidden dimensions to solve unseen problems. As a co-holder of Hypernomics' first patent and the author of the upcoming book "Hypernomics: Using Hidden Dimensions to Solve Unseen Problems" to be published by Wiley, Doug offers unparalleled expertise and knowledge in this cutting-edge field. Don't miss this enlightening discussion as we explore the transformative power of Hypernomics and its implications for the future.
Highlights
Doug’s journey of discovering Hypernomics while buying a washing machine with his wife
Example of a business owner who undervalued his product, leading to bankruptcy
The importance of studying the demand along with the price and cost of a product
How Hypernomics can help in thinking about short-term goals
Introduction of the concept of 'walkability score' and its impact on the value of a property
The potential profitability of high margin products, used in luxury markets, and the importance of understanding the unseen elements of market demand and cost
The future evolution of Hypernomics in the business world and the industries currently using it
Hypernomics as a tool for better understanding and responding to market dynamics
How the volume of transactions can serve as a proxy for understanding the total number of shares outstanding in a stock market
How Hypernomics provides a unique perspective on market analysis and can benefit diverse industries
Introduction of the mantra that defines Hypernomics: Identifying what the market wants, does not have and can afford.

What if you could explore market demand to find the sweet spot to best position your product or service?
In this episode of Predictable B2B Success, Doug Howarth unveils the game-changing concepts of hypernomics, a patented invention redefining our understanding of market dynamics. Learn to explore market demand, optimize positioning, and strategically navigate pricing to foster business growth.
Dive deep into the real-world applications of Doug's proprietary software, accessible even to small startups and midsize businesses at a reasonable cost. This makes dissecting market complexities and identifying lucrative opportunities a breeze. Vinay Koshy leads the journey as Doug, with his expertise, questions the status quo, challenging you to look at problems through an uncolored lens and encouraging innovation over automation.
This episode provides insights into product positioning and pricing and holds the key to efficient internal communication, essential for decision-making in any business environment. If forecasting market trends, product innovation, and driving growth are top priorities for your B2B endeavors, this episode is your masterclass.
Don't miss out on the wisdom Doug Howarth has to share. For more illuminating insights, visit Doug's websites and follow his social media handles, as mentioned in the podcast. Tune in now to transform your perspective and strategy on Predictable B2B Success!

Doug Howarth, CEO of Hypernomics, Inc. and author of 'Hypernomics: Using Hidden Dimensions to Solve Unseen Problems,' explores the intricacies of market strategy and product development. John and Doug dive into the principles of 4D thinking and hypernomics, which Howarth leveraged after overcoming personal health challenges and a lifelong interest in dimensions. Key takeaways include the importance of sales analysis, product features, identifying market demand and innovative thinking for sales professionals and entrepreneurs alike.

Doug's Pioneering Work and Personal Triumphs: Doug shares his greatest accomplishment: the publication of his book, which introduces a novel concept termed "The Law of Value and Demand," set within a four-dimensional framework he discovered. This concept, which challenges traditional economic models, forms the foundation of his company and a privately held fund. Doug's journey to this point was fraught with personal challenges, including severe health setbacks and a transformative kidney transplant, which not only saved his life but also clarified his thinking, enabling him to achieve his groundbreaking work.
Contributions and Future Aspirations: The interview delves into how Doug's work offers innovative solutions that could potentially prevent financial crises similar to the one in 2008 by understanding market behaviors more accurately. Beyond his business ventures, Doug is committed to giving back to the community. Plans for establishing a foundation to research kidney disease and autism are in the works, driven by his personal experiences and a desire to make a meaningful difference in these areas. This conversation not only showcases Doug's professional accomplishments but also highlights his resilience, determination, and philanthropic vision, inspiring others to find their purpose and make a positive impact in the world.
Youtube Source: https://www.youtube.com/watch?v=JPgmpIwLgds

Douglas Howarth is an econometrician who created a software that is based on his patented method of using Value and Demand instead of the usual Supply and Demand based approach. His awards, publications and collaborations are rich and wide, including NASA, and some of the largest aerospace companies in the world. In this interview, Ryan and Doug talk about the origins of Doug’s company which started while shopping for a washing machine, why paying attention is our most important work, his work helping businesses make better decisions based on data, not guessing, and much more. You can find Doug and his team at: https://hypernomics.com/

Join us on a journey of discovery with Doug Howarth, the mind behind hypernomics. Explore the unseen dimensions of success and learn to navigate the complexities of entrepreneurship. #SuccessStories #DougHowarth #HypernomicsExplained #shaahincheyene #businessstoryoftheweek #joshlaurie #doughowart

Doug is the mind behind Hypernomics Inc. Its cutting-edge software has been developed to analyze markets in four or more dimensions, pushing the boundaries of traditional approaches.
The podcast interview with Doug Howarth, author of the book "Hypernomics: Using Hidden Dimensions to Solve Unseen Problems," focuses on his innovative approach to understanding markets and business strategies through multidimensional analysis. Howarth explains "Hypernomics" as a study of markets and economics in more than three dimensions, providing deeper insights into market limits, product pricing, and demand dynamics. He illustrates this with examples from various industries, including aerospace and electric cars, emphasizing the importance of understanding the demand frontier and correctly pricing products.
For entrepreneurs, Hypernomics offers a framework to identify market opportunities and optimal entry points by analyzing consumer responses to various product features and pricing. Howarth's approach aims to help businesses avoid common pitfalls like overpricing or underpricing and find profitable niches with minimal competition. The podcast also touches on the practical application of these concepts in different sectors, including service industries and product development.
Overall, Howarth's insights on Hypernomics present a novel way of thinking about markets and business strategy, emphasizing the importance of multidimensional analysis in decision-making processes. This approach could potentially revolutionize how entrepreneurs and businesses plan and execute their strategies, leading to more informed and profitable decisions.

Our guest in this episode is Doug Howarth, a visionary economist redefining market dynamics with his innovative theory, Hypernomics. In a captivating conversation, Doug shares insights from his journey, illustrating how Hypernomics offers a fresh perspective on economic behavior and strategy. His stories, filled with wisdom and experience, shine a light on the intricate relationship between value, price, and consumer decision-making.
Key points discussed include:
- Hypernomics as a New Economic Dimension: Doug challenges traditional economic models, introducing a multi-dimensional approach to understand market behavior.
- Practical Applications Across Industries: From aerospace giants to local restaurants, Doug illustrates Hypernomics' versatility in optimizing operations and strategies.
- The Law of Value Demand:** Central to Hypernomics, this law reveals the circular relationship between product features, value, and market dynamics.
Watch the video for the full conversation.

Doug Howarth is the CEO of Hypernomics.
At age 14, Doug Howarth sensed the plotting systems created by René Descartes were inadequate for many tasks. Decades later, he made a series of startling discoveries. He found the economy self-organizes in recognizable opposing patterns and devised ways to portray markets in four, five, or any number of dimensions. Doug named this new field Hypernomics.
In 2011, he formed a company, Hypernomics, Inc., who show their customers how to take advantage of Hypernomics. Hypernomics. Inc. has worked for NASA, United Technologies, Lockheed Martin and Raytheon, among others. Along with two of his Hypernomics colleagues, he was awarded US Patent Number 10,402,838 for Multivariable Regression Analysis, the world’s first software designed to deconstruct markets into their 4D structures.
Doug has written 13 peer-reviewed publications across four continents. They’ve been issued by the Institute of Electrical and Electronics Engineers (IEEE), the American Institute of Aeronautics and Astronautics (AIAA), the Society of Automotive Engineers (SAE), and the International Council of the Aeronautical Sciences (ICAS), among others. NASA has requested that he speak to them three times. He has spoken to the Royal Aeronautical Society (RAeS) in London four times, and they have published his peer-reviewed work as well. A sought-after speaker, he has addressed international conferences in Albuquerque, Amsterdam, Belo Horizonte (Brazil), Big Sky (Montana), Brussels, Denver, Houston, Montreal, Melbourne (Australia), New York, New Orleans, Phoenix, St. Louis, St. Petersburg (Russia), Seattle, and Tampa. He presented his paper entitled “A 7D Trade” in Brazil in September 2018. In 2018, he won a second Best Paper Award. International Cost Estimating and Analysis Association gave it to him for a paper entitled, “Demand, Recurring Costs, and Profitability.”

In this episode, Michael sits down with Doug Howarth, CEO of Hypernomics Inc., an Author, Inventor, and the Discoverer of Hypernomics. ??
Discover the transformative power of Hypernomics, a cutting-edge parametric modeling approach that analyzes demand, value, and pricing of products. Doug Howarth shares insights on applying Hypernomics in the dynamic realms of startups and investments.
Topics covered in this episode include:
- Understanding economic systems and demand-frontiers for informed decision-making.
- Applying Hypernomics to electric cars and gaining insights into Tesla's market position.
- Delving into the study of cost, schedule, and risk for strategic planning.
- Real-world applications of Hypernomics across diverse industries.
- Actionable advice for entrepreneurs and investors looking to leverage Hypernomics for success.
Uncover the potential of Hypernomics as Doug explores its applications in electric cars, aerospace, and consumer electronics. Gain practical takeaways to enhance your business decision-making process, optimize pricing strategies, and identify untapped market opportunities.

Have you ever wondered why products and companies fail? Doug Howarth has dedicated his life to answering this question. An innovative thinker in economics, he is the founder of Hypernomics.
Doug's journey is driven by a deep fascination with why certain products fail, why people decide to buy, and how companies succeed. Fueled by this newfound clarity, he founded Hypernomics Inc., creating innovative software that analyzes markets in four or more dimensions, going beyond the traditional two dimensions of supply and demand. This approach attracted the attention of industry giants like NASA, Virgin Galactic, and Lockheed Martin.
Hypernomics is a new economic paradigm that challenges traditional views by considering market phenomena in four or more dimensions. Doug delves into his journey of discovery, practical applications, and the potential of Hypernomics to revolutionize decision-making in business and beyond.
Three Key Takeaways:
- Hypernomics: A New Way of Thinking About Markets: Doug introduces Hypernomics as a multi-dimensional approach to understanding economic phenomena, moving beyond the traditional two-dimensional supply and demand model. This new approach offers a more nuanced understanding of market behaviors, consumer decisions, and the ability to predict the success of a product or service..
- Real-World Examples on Why the Old Way Doesn't Work: Doug discusses real-life examples of how companies succeed and fail, such as electric cars and business jets, to demonstrate how Hypernomics can be applied to predict market trends and make informed business decisions.
- Future Implications: Doug shares his vision for Hypernomics as a tool for businesses to predict the success of future products and services and reduce the failure rate of new ventures.

Doug Howarth, CEO of Hypernomics joins us to explain Hypernomics and how this theory changes the way we should analyze markets and general business theory. Hypernomics rethinks the commonly accepted 2 dimensional "Law of Supply and Demand" by looking at markets in 4 dimensions. We focus on the way Doug is using Hypernomics to investing in stocks by finding market disconnects pointing to undervalued or overvalued stocks.

Doug Howarth unleashed a paradigm shift. He discovered Hypernomics. It alters economics in the same way relativity changed physics, as it uses new frames of reference. It starts with four dimensions and adds time for a fifth. But, there is no upper limit to the dimensions considered. It finds the linked, opposing, self-organizing states of Value and Demand at work against each other at all times - just like the game of tug-of-war.

Discover Hypernomics and make the best real estate investment decisions!
Meet Doug Howarth, the visionary mind behind Hypernomics, a groundbreaking concept reshaping market analysis. As the founder of Hypernomics Inc., Doug and his team developed cutting-edge market analysis software, earning recognition from industry titans like NASA and Lockheed Marti, and are set to revolutionize the real estate industry. In this episode, Doug explains how you can eliminate the guesswork and effectively analyze over and undervalued commercial, residential, and industrial properties with Hypernomics.

Discover the mind-bending world of Hypernomics as Doug Howarth, the fearless founder of Hypernomics Inc., unearths unseen market dimensions, challenges traditional economic theories, and guides business owners through the battle of value versus demand to optimize their strategies and achieve growth.
My special guest on this week's episode of Meet the Mentor with Dr. Bill Dorfman is Doug Howarth.
Doug Howarth's journey in life has been nothing short of extraordinary, marked by both challenges and groundbreaking discoveries. From his deep fascination with complex business problems to a life-altering kidney transplant, Doug's experiences have propelled him to uncover the fascinating realm of Hypernomics. But what exactly is Hypernomics? It's a revolutionary business theory that Doug has not only mastered but also founded Hypernomics, Inc. where he has developed cutting-edge software to analyze markets in multiple dimensions. With industry giants like NASA and Lockheed taking notice, Doug's expertise has garnered widespread recognition. In his upcoming book, Hypernomics: Using Hidden Dimensions to Solve Unseen Problems, he challenges the status quo and encourages us to embrace unconventional ideas for extraordinary breakthroughs. As a guest on this episode of Meet the Mentor, Doug brings a unique perspective that will inspire and enlighten business owners and decision-makers in their quest for growth and success.
Features determine value, value drives price, price limits quantity sold. Quantity sold is a feature.Doug Howarth
In this episode, you will be able to:
- Gain insights into Hypernomics theory and analysis to unlock new opportunities for business growth and optimization.
- Understand the market limitations and demand in your industry to strategically position your business for success.
- Learn from the economic failure of the Concorde and how it can inform your decision-making and prevent costly mistakes.
- Challenge traditional economic theories and discover innovative ways to drive profitability and competitive advantage.
- Explore the practical applications of Hypernomics in problem-solving to overcome obstacles and achieve breakthrough results.
- Learning from Concorde's Economic Failure.
Doug provides enlightening insights into the economic failure of projects like the Concorde, drawing valuable parallels for businesses today. His analysis underlines the essentiality of understanding product demand and market limitations in depth before venturing into a new business proposition. These historic case studies offer a compelling lesson about the importance of effectively assessing market demand coupled with a warning about the potential consequences of overlooking market boundaries.

Welcome to the Pro Sports Podcasters Podcast!
Can Hypernomics change the way the game is played?
Corbert de Ronde (Cobe) and Nii Wallace-Bruce chat with the developer of the multi-dimensional economics system hypernomics.
They discuss how his system can be applied to the NFL and many other sports.

- What is Hypernomics and when it is used?
- The future models for problem solving.
- Finding hidden market positions using unseen mathematical dimensions.
- Determine proper pricing based on the competition and known market activity.
- Doug Howarth is the discoverer of Hypernomics and co-holder of its first patent, CEO of Hypernomics, Inc., and author of the upcoming book to be published by Wiley: Hypernomics: Using Hidden Dimensions to Solve Unseen Problems.
Doug Howarth's life has been an extraordinary journey of personal challenges and ground-breaking discoveries. When he was just fourteen, he became fascinated by the possibilities beyond the coordinate systems taught in school. Little did he know that this curiosity would intersect with a battle against failing kidneys that lasted for over three decades.
After receiving a life-saving kidney donation from his best friend, Tim Schreiner, Doug experienced a remarkable transformation. His mind, which had been clouded for years, suddenly became clear. It was during a simple shopping trip with his wife that he had a groundbreaking realization. Watching her effortlessly solve a complex problem in her head, Doug discovered the concept of Hypernomics--a fascinating field that explores measurable actions in markets using dimensions we hadn't considered before.
With his newfound clarity and passion, Doug founded Hypernomics Inc. There, along with two others in his company, they developed the world's first software capable of analyzing markets in four or more dimensions, for which they were awarded a US Patent. Hypernomics Inc. has worked for NASA, Virgin Galactic, and Lockheed Martin. Now, Doug is excited to share his revolutionary ideas with the world through his upcoming book, Hypernomics: Using Hidden Dimensions to Solve Unseen Problems, which will be available in January 2024.

In this podcast episode, we explored "hypernomics" in real estate, discussing how higher-income zip codes tend to have pricier homes and the role of data analytics in valuation. Realtors expressed doubts about Zillow's estimates but recognized data analytics as a persuasive tool. We also delved into how hypernomics can differentiate agents.
Highlights:
In this episode, we dove into the intriguing world of "hypernomics" and its application in real estate. Here are the key highlights:
- We explored the concept of "hypernomics" within the real estate industry.
- Uncovered the significant connection between higher-income zip codes and elevated home prices.
- Discussed the role of data and analytics in shaping real estate valuation.
- Revealed the skepticism among real estate agents regarding the accuracy of Zillow's estimates.
- Explored how data analytics can be a persuasive tool for realtors to convince homeowners to hire their services.
- Delved into the potential of hypernomics to differentiate real estate agents and provide essential data to homeowners.
- Highlighted the availability of hypernomics software for purchase.
- Mentioned upcoming classes aimed at offering more insights and training.
- Lastly, noted that this accessible software is priced at just $100 per month, a reasonable investment given the potential profits in the real estate market.

Note: Doug's Segments starts at 27:52
"Right now, the question is why we have inflation, which I think is being under reported. No one seems to be talking about the fact that in the course of two quarters in early 2020, the M1 money supply went up by 400%."
Doug Howarth discovered and named the field of Hypernomics, also known as Multidimensional Economics or ME. He formed his company, Hypernomics Inc., around this discipline. MEE has worked for NASA, Lockheed Martin, Raytheon Technologies, Northrop Grumman, and Virgin Galactic, among others. He and two others in his company patented “Multivariable Regression Analysis,” under US Patent Number 10,402,838, the world’s first software designed to arrange, plot, and decrypt markets in four dimensions. They call it MEE4D. Mr. Howarth has authored 15 peer-reviewed papers across four continents. His book, Using Hidden Dimensions To Solve Unseen Problems, awaits publication. Doug Howarth unleashed a paradigm shift. He discovered Multidimensional Economics (ME). It alters economics in the same way relativity changed physics, as it uses new frames of reference. It starts with four dimensions and adds time for a fifth. But, there is no upper limit to the dimensions considered. It finds the linked, opposing, self-organizing states of Value and Demand at work against each other at all times – just like the game of tug-of-war. At age 14, Doug Howarth sensed the plotting systems created by René Descartes were inadequate for many tasks. Decades later, he made a series of startling discoveries. He found the economy self-organizes in recognizable opposing patterns and devised ways to portray markets in four, five, or any number of dimensions. Doug named this new field Multidimensional Economics, (ME). In 2011, he formed a company, Multidimensional Economic Evaluators (MEE) Inc., who show their customers how to take advantage of ME. MEE Inc. has worked for NASA, United Technologies, Lockheed Martin and Raytheon, among others. Along with two of his MEE colleagues, he was awarded US Patent Number 10,402,838 for Multivariable Regression Analysis, the world’s first software designed to deconstruct markets into their 4D structures. Doug has written 13 peer-reviewed publications across four continents. They’ve been issued by the Institute of Electrical and Electronics Engineers (IEEE), the American Institute of Aeronautics and Astronautics (AIAA), the Society of Automotive Engineers (SAE), and the International Council of the Aeronautical Sciences (ICAS), among others. NASA has requested that he speak to them three times. He has spoken to the Royal Aeronautical Society (RAeS) in London four times, and they have published his peer-reviewed work as well. A sought-after speaker, he has addressed international conferences in Albuquerque, Amsterdam, Belo Horizonte (Brazil), Big Sky (Montana), Brussels, Denver, Houston, Montreal, Melbourne (Australia), New York, New Orleans, Phoenix, St. Louis, St. Petersburg (Russia), Seattle, and Tampa. He presented his paper entitled “A 7D Trade” in Brazil in September 2018. In 2018, he won a second Best Paper Award. International Cost Estimating and Analysis Association gave it to him for a paper entitled, “Demand, Recurring Costs, and Profitability.”

Prepare for a captivating journey through the universe of Hypernomics and the groundbreaking world of Multidimensional Economics (ME). Our esteemed guest is none other than Doug Howarth, the visionary behind ME and a veteran of Lockheed Martin's Skunkworks. With 31 years under his belt, including managing the F117A stealth fighter production line, Doug offers unparalleled insights.
Doug's firm, Multidimensional Economic Evaluators (MEE) Inc., founded in 2011, brings the magic of ME to giants like NASA, Lockheed Martin, and Raytheon. His innovation in the field culminated in the pioneering software, awarded US Patent Number 10,402,838, designed to deconstruct markets into their 4D structures.
Beyond his ventures, Doug's academic prowess is evident in his 13 peer-reviewed publications spanning four continents. Institutes like IEEE, AIAA, and SAE have recognized his work. With multiple invitations from NASA and the Royal Aeronautical Society, Doug's expertise is sought after globally, from Amsterdam to Belo Horizonte and from Seattle to St. Petersburg.
Back to our discussion on Hypernomics—this multifaceted approach has vast applications, be it in sharpening stock market tactics, amplifying restaurant revenues, or gauging product survival in fierce markets. We also join forces with Kyle Loomis, shedding light on the immense potential of AI in crypto trading and unveiling robust conservative trading strategies.
Navigating the tightrope between risk and reward is pivotal in trading. We aim to bridge the chasm between comprehension and application through a promising trading strategies course. As we conclude, we analyze product triumphs and fiascos, emphasizing market comprehension, touching upon topics from tax policies to the economics of homelessness.

Doug Howarth, Author, Speaker and Discoverer of Hypernomics joined me today to talk about what that is and why it is so important to leaders today. We talked about so much more let’s get at it!

Doug Howarth’s work is a fascinating reconsideration of business analysis. Hypernomics is an innovative application of Multidimensional Economics that uses four or more dimensional coordinate systems.

2 Steps Past 3D
There is a fifth dimension beyond that which is known to man. It is a dimension as vast as space and as timeless as infinity. It is the middle ground between light and shadow, between science and superstition, and it lies between the pit of man’s fears and the summit of his knowledge. This is the dimension of imagination. It is an area which we call the Twilight Zone - Rod Serling.
Rod Serling wanted you to be afraid of the fifth dimension. After all, it was his business.
As we’ll discover over the upcoming months, the fifth dimension, rather than being a source of fear, should instead be the fountain of knowledge. You will find that all markets outside of commodities form relationships in 4D arrangements. When we add time, we get a fifth dimension.
There’s more work to be done in analyzing markets than anyone knew.
Until now.
We’ll find that if we examine the distant past, near past, and the present, we find ourselves in a better position to predict the near future – using five dimensions. Please join us for this mind-bending discussion.

In this interview, Shaahin Cheyene hosts Doug Howarth, an expert in the innovative field of Hypernomics, which adds new dimensions to our understanding of value and demand in economics. Starting with four dimensions and adding time as a fifth, this approach is compared to the different layers of chess, emphasizing the importance of time in strategic decision-making. Doug's multi-dimensional economics model, known as Hypernomics, offers predictive insights and has found application in major companies such as NASA, Lockheed Martin, and Raytheon. He emphasizes the importance of thoroughly researching and understanding one's market to make informed decisions. Doug's upcoming book, titled Hypernomics: Using Hidden Dimensions to Solve Unseen Problems, is set to release in January 2024, and is currently available for pre-order at Amazon and other book sellers.

Episode Summary
In this episode, Jared talks with Doug Howarth, CEO of Hypernomics, Inc. They discuss the concept of innovation, why it matters in today's world, and practical ways to drive innovation in your business. Don't miss this far-ranging conversation—learn about everything from stock market dynamics to space tourism!
Episode Notes
Doug Howarth—CEO of Hypernomics, Inc- discusses the concept of innovation, why it matters in today's world, and practical ways to drive innovation in your business
More about our guest:
Doug Howarth's life is a story of remarkable challenges and groundbreaking discoveries. From his fascination with coordinate systems to a life-saving kidney transplant, his journey led him to uncover the concept of Hypernomics—a field that explores uncharted dimensions in market analysis. Driven by newfound clarity, Doug founded Hypernomics Inc. and collaborated with industry giants like NASA and Lockheed Martin, developing innovative software capable of analyzing markets in four or more dimensions. His upcoming book, "Hypernomics: Using Hidden Dimensions to Solve Unseen Problems," will revolutionize conventional thinking. Doug's story inspires us to embrace unconventional thinking and unleash extraordinary breakthroughs.

In this episode of the Lifelong Customer podcast, host Brad Hammond interviews Doug Howarth, CEO of Hypernomics Inc. Doug shares his journey from a 31-year career at Lockheed to founding Hypernomics. He was inspired to create a new way of visualizing markets in multiple dimensions after a personal experience with his wife buying a washing machine. This led him to develop a system that helps businesses understand market dynamics by plotting features such as price, capacity, and demand in a four-dimensional space. This approach aims to predict market behavior and identify opportunities more accurately.
Doug explains how Hypernomics uses mathematical models to map out demand curves and identify underpriced and overpriced products. By analyzing markets in multiple dimensions, businesses can find gaps where new products can succeed and avoid over-saturated areas. He provides an example from the electric car market, demonstrating how understanding these demand frontiers can guide product development and pricing strategies. He also recounts a practical application during the COVID-19 pandemic, where a simple rearrangement of restaurant seating based on demand principles significantly boosted revenue.
Towards the end of the discussion, Doug highlights the importance of integrating cost, value, and demand analyses for better market insights. He emphasizes that while the journey of building Hypernomics has been challenging, the comprehensive approach to understanding market dynamics has the potential to revolutionize how businesses operate. Doug advises aspiring entrepreneurs to be persistent and resilient, sharing his own experiences of overcoming financial and operational challenges to bring innovative solutions to the market.

In the video, Doug Howarth presents the concept of hypernomics, a revolutionary method in market analysis that integrates multiple dimensions of data for a comprehensive understanding of market dynamics. Unlike traditional techniques, hypernomics delves into complex relationships between various market factors, offering deeper insights into consumer behavior, product positioning, and competitive strategy. This approach allows businesses to make more informed decisions, ultimately enhancing their ability to succeed in the market.
Howarth explains that hypernomics goes beyond conventional single-variable analysis by employing a multi-dimensional approach. This method examines how different variables interact and influence each other, providing a more nuanced view of the market landscape. By leveraging this advanced analytical framework, companies can identify hidden opportunities and potential risks that might be overlooked with traditional analysis methods.
The video emphasizes the practical applications of hypernomics, showcasing its ability to revolutionize market research and strategic planning. Howarth illustrates how businesses can use hypernomics to forecast market trends, optimize product development, and refine marketing strategies. The comprehensive insights gained from this approach enable companies to stay ahead of the competition and better meet the needs of their target audience.

On Ask Win today (Tuesday, December 4, 2018), Best-Selling Author, Win C welcomes Doug Howarth. At age 14, Doug Howarth sensed the plotting systems created by René Descartes were inadequate for many tasks. Decades later, he made a series of startling discoveries. He found the economy self-organizes in recognizable patterns and devised ways to portray markets in four, five or any number of dimensions. Doug named this new field Multidimensional Economics, (ME). In 2011, he formed a company, Multidimensional Economic Evaluators (MEE) Inc., whose primary purpose is to show their customers how to take advantage of ME. MEE Inc. has worked for NASA, United Technologies, Lockheed Martin and Raytheon, among others. Doug has written peer-reviewed publications issued by the Institute of Electrical and Electronics Engineers (IEEE), the American Institute of Aeronautics and Astronautics (AIAA), the Society of Automotive Engineers (SAE), and the International Council of the Aeronautical Sciences (ICAS), among others. He has spoken to the Royal Aeronautical Society (RAeS) in London four times, and they have published his peer-reviewed work as well, in addition to having him give an invited evening lecture. A sought-after speaker, he has addressed international conferences in Amsterdam, Brussels, St. Petersburg (Russia), Montreal, Melbourne (Australia) New York, New Orleans, Seattle, St. Louis, etc.

CEO and Founder of Multidimensional Economic Evaluators, Inc (Now Hypernomics, Inc.). I mean wow! What a great interview for entrepreneurs and business owners from small to giant.

Doug Howarth, an aerospace veteran and founder of Hypernomics Inc., introduces the concept of Hypernomics, a discipline that examines markets through multidimensional analysis. He explains how traditional market metrics like price and quantity can be expanded to include other dimensions such as capacity and cycles. This approach reveals underlying market dynamics that are not visible through conventional analysis. For instance, Howarth recounts a story of purchasing a washing machine to illustrate how consumers consider multiple dimensions (capacity, cycles, price, quantity) in their decision-making processes.
Hypernomics applies to a wide range of industries beyond commodities like gold and iron ore. Doug illustrates its applicability by discussing its use in housing markets and business jets, showing how it can predict market limits and avoid significant financial losses. He also shares a practical example involving a local restaurant, where optimizing table sizes based on party sizes led to a 25% increase in revenue. This demonstrates that Hypernomics can benefit not only large organizations but also small businesses by revealing insights that improve efficiency and profitability.
Doug Howarth further explains how Hypernomics has been patented for its four-dimensional market displays, aiding businesses in visualizing competitive spaces and market demands. The conversation highlights how investors can use these insights to identify undervalued stocks. Doug's fund, based on Hypernomics principles, has significantly outperformed the S&P 500. Looking ahead, Doug envisions Hypernomics influencing education, industry, and government, positioning it as an advanced economic tool that extends beyond traditional supply and demand theories to provide a deeper understanding of market behaviors.

Doug's segment starts at 22:00
Doug founded Hypernomics Inc., along with two others in his company, they developed the world's first software capable of analyzing markets in four or more dimensions, for which they were awarded a US Patent. Hypernomics Inc. has worked for NASA, Virgin Galactic, and Lockheed Martin. Doug Howarth's journey exemplifies the incredible potential of second chances and the power of the human mind. It shows us that by exploring new dimensions, we can uncover hidden insights and solve complex challenges in remarkable ways.

In this podcast episode of "Sales Genius," Joe Ingram interviews Doug Howorth, who shares his journey from battling kidney disease to founding Hypernomics. Howorth explains the concept of Hypernomics, which involves analyzing market dynamics using multi-dimensional thinking to identify opportunities. He uses practical examples, like optimizing restaurant seating during COVID-19 and identifying market gaps for products. Howorth emphasizes that understanding these patterns can prevent costly business mistakes and improve product success rates, illustrating the broad applicability of Hypernomics across various industries.

Finding An Edge In Growth Stocks
Charts, of course, are evolving. Doug Howarth, president and founder of Los Angeles-based consulting firm Multidimensional Economic Evaluators (MEE Inc.), has devised and patented a new way to view a stock based not simply on technical performance. His firm's software can present four dimensions of information on the same page.
Howarth's 3-D physical models, such as the one in the photo below, may help investors better see what makes a great investment truly stand out.
"The goal is to rapidly decrypt data in 4-D," Howarth told IBD in an exclusive interview. He hopes that his chart innovation "codifies something you know that you've not seen before."
A Military And Defense Industry Background
Howarth has done work at Lockheed Martin (LMT) and Raytheon (RTN). His firm's past and present clients include the two major defense contractors as well as NASA and United Technologies (UTX).
He had long wondered how to show the dynamics of a marketplace, financial or commercial, beyond the ancient vectors of price and demand.
In Economics 101, teachers introduce a line chart that measures the quantity of a product sold on one axis (or sales) and price on the other axis. The higher the price of a product, the lower the sales. The cheaper the price, the higher the sales. Plot these interactions to get a demand curve across the 2-D chart.
Simple, right? Yet consumer behavior is not so simple.
People make decisions not simply on price. Consumers also think about what features make a particular product carry more value. Manufacturers want to know which features may add value and boost demand.
How can this thinking apply to stocks?
The Future Stock Chart? Price, Volume, Value
Price and volume represent how much investors are willing to pay for a piece of a company. They express the limits of demand.
But do the biggest winners of each bull market cycle also show excellence beyond simply big price gains and heavy share volume? Absolutely.
Howarth's 4-D charts combine the two-dimensional "demand plane," or the red portion of the chart, with the green-tinted two-dimensional "value space." The latter highlights desirable features in a product, service or investment security.
The 4-D MEE left-side chart shows value in terms of market cap and return on assets (ROA). Every yellow sphere on the "value chart" corresponds to a white sphere on the 2-D "demand chart."
The above chart, created by a 3-D printer, illustrates how burrito and taco chain Chipotle Mexican Grill (CMG) stands out in terms of the measures of share price, market cap and (ROA).
Top Growth Stocks Today: A 4-D View On Celgene Stock
Celgene (CELG) remains on track to be acquired by drug giant Bristol-Myers Squibb (BMY). The right portion of the accompanying 4-D chart created by MEE shows how within the S&P 500, Celgene lies roughly in the heart of the S&P 500, as of the market close on July 22, in terms of share price and daily trading volume.
But the value chart shows that the big biotech and creator of the blockbuster psoriasis drug Otezla ranks quite well in terms of market value and return on equity.
Wall Street sees Celgene continuing to grow the bottom line. Analysts surveyed by Refinitiv expect the Summit, N.J., firm's earnings to expand 22% to $10.84 a share in 2019 and jump another 13% to $12.23 in 2020. It holds an outstanding 98 Earnings Per Share Rating from IBD on a scale of 1 (horrible) to 99 (heavenly).
The chart shows most of the S&P 500 companies "huddle" within an area of the chart. Howarth likens this pattern to the formation of penguins in the Arctic circle during cold spells. They form an elliptical mass to stay warm as a group. An occasional bird emerges from the middle and leaves the mass, perhaps to get some fresh air.
On Wall Street, some companies exhibit such strong performance that they seem to "stray" from the huddle. The 4-D chart makes them appear as true outliers.
Let's go back to the right-hand "demand" chart. Several spheres hover close to a pair of yellow lines drawn by Howarth. They include some of the FAANG companies, and reflect the current "ceiling" within the S&P 500 in terms of share price and daily trading volume. But they also represent the stock market potential in which other large caps may reach.
Applications In Industry, Beyond Stock Charts
Howarth has studied the electric vehicle (EV) market and asserts that his charts can help automakers spot an "economic opportunity space."
For instance, what if a car company decides to try to sell a six-seat EV with a certain amount of horsepower (two value factors) at a less expensive price (a demand factor) than that at which its rivals sell today?
Howarth hopes that his charts can help clients find what's called the "meatball" — that is, an underserved area of the market. "We also see applications to markets such as ground beef and cannabis," he said.