Call Off the Panic

“Present fears are less than horrible imaginings.”—William Shakespeare

The FAA recently made clear it will impose more stringent requirements on Urban Air Mobility (UAM) vehicles.  In response, pundits started screaming about the end of that market even before it began.  They think the added costs are insurmountable.

Who told them that?

Yes, there will be significant costs in the added requirements.  But many companies have managed to work themselves through FAA regulations and come out with safe and profitable models.

Profitability, of course, is the key.  To clear development and certification costs, UAM manufacturers need to know if they can make money with their products.  All should note the United Airlines (UA) order from Archer.  UA will spend $5M for five-seat Archers, which are only slightly faster than five-seater Robinson R66s, which sell for $1.1M.  Oh, and the Archer has about a seventh the range of the R66.  The difference is the decibels.  Lower noise widens the market for UAMs, which should have comparable or lower costs than traditional helicopters (due to fewer parts) and higher prices.

Next time someone tells you the sky (or UAM market) is falling, see what they’ve shorted.

#urbanairmobility #UAM #markets #innovation #FAA

Life’s Easier With Enhanced Vision

The good thing about science is that it’s true whether or not you believe in it – Neil deGrasse Tyson

What would it be like to do astronomy without a telescope, biology sans a microscope, or defend air raids without radar?  We don’t have to live without these visualization aids in the modern world.  We needn’t rely on Stone Age tech in the Age of Information.

But you are very likely working from a like disadvantage in market analysis.  While we proved 4D data science works in fields as varied as beef production, package delivery, and spaceships, up till 2020, we had not taken a run at the stock market.

Then we did.

As shown below, the principles of Hypernomics have been applied successfully for picking securities, as it has for us for the last 26 months, with actual monies and stellar returns.  This fund is yet another story about how we applied the tool profitably.  We believe the fund will be to Hypernomics as books were to Amazon.  Eleven years after we started, we’re looking for partners.

Who wants to join us?

#datascience #hypernomics #innovation #marketanalysis

The Little Fund That Could – And Did And Does

Yeah. Beethoven was deaf.  Helen Keller was blind.  I think Rocky’s got a good chance.
Adrian, ‘Rocky’

Funny thing about entering a game late.  People think you can’t play just because you haven’t been on the field.

Make no mistake.  We’re a late entrant.  Many might think of us as a world-weary veteran reliever, coming in the bottom of the ninth to get out the last batter.

We see ourselves more as an untested first-round draft pick sitting on the bench.  And we’ve been studying the game – and we think we’ve figured a few things out.  Our fund reflects that.

We founded Hypernomics, Inc. (yes, it’s official, we were formerly MEE Inc.) to offer training, software, and consulting for the field we discovered, which, of course, is Hypernomics.  We still do that, and that’s what’s kept the lights on.

More and more, though, our advisors and we are seeing the potential of this fund.  We’re not open to the public, but we think one or more firms could benefit from licensing our analytics.  Just as we didn’t know about Hypernomics until we discovered it, we don’t know what to do or where to go exactly.

If you have some thoughts, please share them.

#hypernomics, #stockmarkets, #innovation, #stockanalysis

The Value And Demand For Taxpayer Dollars

Don’t Worry, Be Happy – Bobby McFerrin

In May 2020, CA Gov. Gavin Newsom said he wasn’t worried about Tesla leaving the state.  Last month, when Elon Musk announced he was moving Tesla to TX, the Gov. changed his tune.  It seems he felt he helped create the company, citing the tax breaks he gave them.

Hypernomics has seen this argument before.  Breaks in CA usually amount to slight and temporary reductions in the business-crushing tax rates CA has compared to other states.  That’s why companies by the thousands have been leaving CA.  A legislative “solution” to lost tax revenue is to have CA tax requirements follow businesses and individuals once they leave the state.  But that 1) denies some tax monies to other jurisdictions and 2) makes it less likely for new companies to enter CA.

CA has the best weather in the US, but the Tax Foundation ranks it next to last in its business climate.  As hypothesized below, the Value to taxpayers increases with the physical and business environments. Increasing the latter’s Value makes it more appealing to taxpayers – if they are attracted enough to come into the state, they offer more Ways for CA to get needed tax dollars.  At the same time, all mature markets have Demand Frontiers, which deliver the Means by which they must abide.  It’d take lots of work to learn these forces in detail. But avoiding that effort leads to unpleasant surprises.

And worry.

#hypernomics #innovation #taxpayer #taxanalysis #markets #economics

Details Depict Markets

If you don’t understand the details of your business, you are going to fail – Jeff Bezos

You’ve heard about people getting lost in the details.  What if the opposite is true?

Hypernomics finds that diving into details is the only way to comprehend a market.

Paul Samuelson wrote, “the equilibrium price…the only price that can last, must be at the intersection point of supply and demand curves.” (Economics, 4th Edition, p. 63).  While he won the Nobel Memorial Prize in Economic Sciences, he never worked in aerospace.  If he had, he would have discovered that no solitary “equilibrium price” lives there.

But there is even more to it.  As A reveals, the new aircraft market splits into those for Civil and Military submarkets.  Within the former, there are five sub-submarkets, and all of those have their Demand Curves which combine to form a collective Aggregate Demand Curve, B.

Helicopters perform missions, and each of the eight has its Demand properties, C.  With 75 models, there are hundreds of sustainable prices, all held up by the Value of their models’ features (not shown), as limited by their available funds (Demand).

Dig deep into the data and pay attention to the details.

You’ll find they’ll pay off.

#hypernomics #innovation #marketanalysis #markets

Hypernomics: 3rd in a Series

Perfect is the enemy of good – Voltaire

Suppose you have the task that fell to Cristina (C): Find the Demand Frontier slope for flat-screen TVs. Her sister, Sheila, charged with estimating their value, had it easier, as she found the features and prices for these devices on many sites (see the post three months ago).

In a perfect world, Cristina would have receipts for all models sold, forming a complete database. But no one has that. How can she discover a work-around? She gets an idea.

She finds a nearly perfect world for stocks. In studying the S&P 500, she sees all outstanding shares and prices (A, less Amazon and Google). When she charts their Demand Frontier in blue, she finds their slope is -0.413, a statistically significant result with a P-value of 7.9E-06. She hypothesizes that the Demand Frontier slope of the market’s daily volume will mimic all shares. She plots volume against price and finds its slope of -0.398 (P-Value 8.16E-04), which varies less than 4% from the total.

Excited, she maps the number of ratings for TVs against their prices and finds that they too form a viable Demand Frontier (B) at their limit (P-Value 1.99E-05).

It’s not perfect.

But it’s good.

#hypernomics #innovation #markets #marketanalysis

Simplify Results For Management

“Simple can be harder than complex.” – Steve Jobs

Suppose you analyze a market and find four features that help describe a product’s value or sustainable price. Your power form equation reads Price = constant * feature 1^a * feature 2^b…feature 4^d. How can you simplify each expression so that more people can grasp its meaning?

Helicopters (A-C) come in many designs and sizes. You suspect their useful loads, cruise speeds, and the number of engines support their prices. Analysis confirms that, but the resulting equation is complicated. You want to know how noise, or its lack, contributes to prices too. You find data on cabin and sideline decibel levels, but it’s spotty.

You want to be both simpler and more thorough. What to do?

Poring over the data, you find that pound for useful load pound, helicopters with more main blades fetch more money. That’s because rotor systems with more and smaller blades disturb the air less and create less noise. In D, you can take that expression, Blades^d, and depict the projected Value increase as you add blades. Combining D (and like tables for features a-c) with Demand analysis (see the last post) permits fine-tuning against the market’s needs.

#hypernomics #markets #marketanalysis #innovation #future #futurism

Don’t Leave Money On The Table

“The more you learn, the more you earn” – Warren Buffett

In this true story, we hide the names to protect the players and don’t tell you the venue, either.

In 2014 (A), we ran three market Y value equations (not shown).  All showed that Project X was under-priced.  We find validation of these projections in 2021, as used X versions sell for more than their original $1M price (also not shown).  X sold amply, with 300 units in the market by 2021, and if C’s assumptions were correct, it made a profit, too (D).  Joy in Mudville!  But wait a minute.

Had X’s producers studied Y’s Demand Frontier (B), they might have noticed its negative slope of -1.24.  That means that at the limiting slope, had X’s price been raised to $1.34M, it would have made more revenue, despite the sales drop.  Also, with fewer units, recurring costs fall (C).

The overall effect in D is that selling Project X too cheaply costs Y both revenue and profit.

Hypernomics notes it’s easy to think that if a project makes a profit, it is doing well. But if we learn about all the market forces at work, often we’ll find well isn’t well enough.  Don’t leave money on the table because you didn’t study your market thoroughly.

#hypernomics #innovation #markets #marketanalysis #pricing #analytics

Improving Value By Adding Safety

Everything counts in large amounts – Depeche Mode

It’s hard to be flawless in human endeavors. You can bowl a perfect game, throw one in baseball, or get the equivalent in the NFL if your quarterback rating hits 158.3. Athletes who reach high performance levels get rewarded handsomely.

Hypernomics finds there is money in approaching perfection in transportation, too. In 2019, the National Safety Council found the lifetime odds of dying was 1 in 543 as a pedestrian and 1 in 107 in a car crash. But the NSC found the chances of dying in a plane crash too low to calculate.

The Tupolev Tu-204 series (A) has an excellent safety record. It holds more passengers than the Boeing 737 NextGen line (B) and goes faster. But it sells for less than NextGen and has made far fewer sales.

While Boeing’s huge network figures into these results, so, too, does its outstanding safety record. As we see in C, the B737-800 has greater than an order of magnitude reduction in hull losses than the Tu-204. It’s better than its predecessor, the B737-500. It took Boeing time and effort to get that safe. Now they are reaping the rewards.

You may not attain perfection, but it pays to try.

#hypernomics #innovation #businessintelligence #safety #sales

How To Lose $1B

Irony is wasted on the stupid.
Oscar Wilde

In his 9/1/2021 article, Jon Hemmerdinger discovered Aerion, a company tied to its AS-2 supersonic business jet (C), was going to put its assets up for sale (E).  He further found Aerion had hired Development Specialists (DS) to manage the process, and DS had “not set a sale price, saying, ‘The market will tell them what their assets are worth.’”

I nearly choked on the irony – Now they knew market reactions counted.  They sure didn’t previously.

Had they studied their Demand Frontier (D) before they started, they would have known while there was a possibility of hitting their targeted sale figure of 300 units in a decade, those chances were slim.

The US Presidential Helicopter program had a similar fate, failing to realize its Demand limits (A, B), and lost over $4B. The USG sold it for parts at four cents on each dollar spent.

Aerion will sell intellectual property; its AS2 didn’t go into production.  Maybe they can get a dime on the dollar.  Based on their $4B development cost estimate, they likely spent $1B by the time they stopped.

Next time, model the market first.  It costs a tiny fraction of the losses suffered forgoing market analysis.

#hypernomics #innovation #technology #management #markets